Waitrose: the most popular food items ordered online during lockdown
Waitrose: the most popular food items ordered online during lockdown"
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Many Britons changed their shopping habits during the coronavirus pandemic. With a surge in online shopping, Waitrose noticed an increase in those signing up to same day delivery. This is
what shoppers bought using the online services. SAME DAY DELIVERY The Waitrose Rapid service allows customers to pick up to 25 groceries to be delivered on the same day. The food items are
picked from Waitrose stores and delivered within two hours of ordering. New research from the supermarket chain explained the number of customers using the service had jumped to 23,000.
DON'T MISS This was a three-fold increase on what was being used before the pandemic. Social distancing rules meant many supermarkets had long queues outside and it was no surprise that
many shoppers looked online. According to the study, a quarter of customers explained they will continue to do big food shops online. The research also revealed the most popular items that
customers ordered during the pandemic. With many bars and restaurants forced to close, some shoppers tried to make their favourite meals at home. This led to an increase in the sales of
foods for Japanese and Mediterranean cuisines. Bar and cafe closures also led to shoppers filling up on their favourite wines, coffees and teas. Liqueurs and aperitifs also proved popular as
Britons tried to make their favourite cocktails at home.
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