Weetabix axes item across all uk supermarkets as fans say 'childhood is ruined'

ALPEN CEREAL BARS HAVE NOW PERMANENTLY DISAPPEARED FROM SUPERMARKET SHELVES. 07:27, 21 May 2025 Weetabix has quietly discontinued a breakfast favourite across all UK supermarkets. Alpen

cereal bars have now permanently disappeared from supermarket shelves. A spokesperson said: "As part of our focus on long term growth and simplifying the business, we made the decision

to discontinue Alpen bars in 2024. This change enabled us to redeploy our teams toward our most valuable products, supporting the continued growth of our core operations. "We’re pleased

to confirm that, as a result of this decision, the majority of our brilliant people chose to stay and help us to remain focused on delivering the great-tasting, nutritious products our

consumers know and trust." READ MORE NEW UK PRIMARY SCHOOL DINNER RULES WITH SOME STAPLES BEING 'BANNED' One fan fumed: "I’m the exact niche person for this post as I

have genuinely been looking for alpen bars the past few weeks!! A very genuine and serious thank you for your service emailing them." A second raged: "My early morning, pre-swim

ritual for the past five years has been a coffee and Alpen bar (strawberry yoghurt my personal favourite), and I have been searching for these for weeks since they disappeared off the

shelves. Article continues below "Thanks for your diligent service! I am now moving over to the Nutella B-Ready, it’ll never be the same." A third said: "Oh no! I must have

been eating too many FibreOne products instead! Sorry Alpen! I used to eat so many Alpen bars when I was younger" "Omg I remember them from when I was a kid! That's really sad

actually I loved those bars (can't have them anymore due to discontinued but also gluten intolerance)," another raged. And another said: "Maybe Jet2 will start including

something a little nicer with the meals on flights before 10am now. Post 10am get cheese, crackers and a chocolate dessert; before 10am get an Alpen bar." Article continues below

"Ah, alpen bars. Not a big fan of them, but I feel sad for Weetabix as a company! If I'm going for a light bar I go for skinny or bliss bars, or just like, little rice krispie/coco

pops bars!" another commented. Another typed: "I dunno, like "we've discontinued this product", as opposed to literally scrubbing any evidence of their existence

from their website? You can see cached pages in a Google search that now have no content when clicked. "Nothing major, just a post as I literally couldn't find any information on

it anywhere and kept checking shops for them — trying to save other people the time/effort."